Marketing your consulting services as a consultant or owner of a consulting firm is often a challenge to conduct effectively. By effectively, I mean that your investment in marketing actually delivers new clients rather than just getting exposure on social media or being seen by your market but not getting results.
The marketing efforts I see from consultants often seems to lack the right strategy. I see lots of tactical marketing attempts that promote consultants and their services, but they fall flat in terms of building authority and getting sales.
In this episode, I discuss why most marketing for consulting services fails to deliver desired results and how to do marketing effectively, to get new clients and new sales.
I invite you to access our free resources to learn more about effective marketing of consulting services at https://businessflightpath.com.